Color Us Happy! The Tie-Dye Trend Just Got a Very Chic Upgrade For 2020
Postholiday and pre-Spring, your wardrobe is probably feeling pretty dang lackluster. No more glitz. Far less glitter. Not enough “new” to infuse into our cold-weather wardrobe . . . until now. Thanks to the launch of Shopbop’s new ombré collection, plenty of happy-hued and dip-dyed dresses, tees, bags, shoes, and more are here to invigorate your 2020 wardrobes. Spoiler: we love it! It’s essentially the new-decade take on 2019’s explosive tie-dye trend, but a slightly more polished way of rocking bold and bright color for a range of aesthetics.
With exclusive pieces designed especially for the retailer from brands like Stella McCartney, Susan Alexandra, Sea, and Proenza Schouler White Label, as well as a curated selection of splashy styles from labels including Rhode, Fila, Loveshackfancy, and Jonathan Simkhai, this shop delivers on all the mood-elevating fun — exactly what we’re looking to inject into a January wardrobe.
Even better, these ombré pieces are much easier to pull off than you think: you can either pick a single item and pair it with basics for a playful pop, or really lean into the look and rock a coordinating set or maxi silhouette with streamlined accessories for an elevated yet playful result. It’s also the perfect trend to try for a warm-weather getaway or special occasion; a rainbow-hued maxi is so fun beachside, while a multicolored print is a lively choice for a wedding-guest dress come Spring.
Ahead, scroll on for our favorite pieces from Shopbop’s new ombré collection — it’s the ultimate way to combat the Winter blues!